DEMAND-SIDE PLATFORM AUTOMATION WITH AI

Use Trapica with the top DSP's to automate campaigns, optimize targeting, and receive advanced holistic audience insights.

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Customers love using Trapica.

Autonomous marketing automation across ad channels and DSP's

Trapica's Marketing Automation for DSP's is a fully autonomous AI that doesn't require manual pre-definition implementation from your side. Our marketing automation AI will target the right audiences based on your conversion objectives and real-time events to ensure efficiency and performance.

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Trapica's Marketing Automation Products for DSP's
Automated Camapaign Managment
Audience Targeting Optimization  
Ad Bidding  
Cross Channel Budget management
Autonomus creatives testing, scoring and insights
Ad Scale
Cross Channel opertunitues Insights
Audience discovery Insights

An AI layer on top of your programmatic buying platform

AI-Driven Market Intelligence for DSP's is your product to get to know your audiences, who they are, how they change over time, and how they interact with your brand. It also helps you to understand your competitors, their marketing strategy, and why consumers choose their brand over yours.

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Trapica's Go To Market Intelligence Products for DSP's
Go To Market Consumer Insights
Go To Market Intelligence Insights
Competitive Intelligence  
Audience Trends
Market Research
Audience & Persona Insights
Audience Predictive Models
Online and Offline Data Audience Insights

Here’s where Trapica can help you

Jeanette – Senior director of marketing @ NBCUniversal
"Our audience targeting is more efficient than ever".
Trapica is an integral part of our team's social media strategy and is driving the success of our campaigns. The platform's unique ability to optimize in real-time means our audience targeting is more efficient than ever.
Alek – Senior director of marketing @ Homer Learning
"Results that make our partnership a no brainer."
Trapica has consistently proven to get CPAs below what we see with the platform algorithms alone. The ROI has been strong through multiple tests and evaluations.
Lian Yu  C.O.O. Toys R Us ANZ
"Outperformed our previous ad campaigns by over 50% both in terms of number of sales."
With our first Trapica optimised Facebook and Instagram campaigns we've achieved our best ever social media ad results.  We've outperformed our previous ad campaigns by over 50% both in terms of number of sales and also costs per purchase."  
Colleen Kelly, Growth Marketing Manager @ Nom Nom
"Delivers consistently on their promise to scale efficiently"
"Trapica delivers consistently on their promise to find and scale wins efficiently. They're responsive and adept at moving quickly to adjust strategy when goals change from quarter to quarter."
See how Trapica can get you to your
marketing KPIs before end of the quarter
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